Making the Most of Trackbacks and Pingbacks

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If you are new to blogging, you may be confused by the talk about using trackbacks and pingbacks. Many bloggers make use of these tools; others see them as nuisances. This guide will help you figure out how to make pingbacks and trackbacks work for you.

Pingbacks and trackbacks are simple blogging tools. Both trackbacks and pingbacks are ways for bloggers to communicate with one another, but they can get a little tricky. A trackback is a comment that was left on Person X’s blog, but also shows up on your blog, in hopes that you (or another reader) will follow the trackback to Person X’s blog. A pingback is a notification from another blogger that he or she liked something on your blog and posted a link to it on his or her blog, letting you know the material has been reposted. Trackbacks show up as public comments on your blog; pingbacks show up as private messages.

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Can trackbacks be used to your benefit? Trackbacks can get tricky, since they often turn up in the form of useless spam that has nothing to do with your blog. They also may lure readers off your site and onto another person’s site, which is exactly the opposite of what you want. You’ll need to monitor your website for trackbacks, deleting trackbacks that are unsavory or just plain useless, and only responding to those that would edify your website. If you use tracksbacks correctly, you may build up a good flow of traffic for yourself and several other sites.

How can you utilize pingbacks to your advantage? Pingbacks (once you enable your site for them) will let you know when other people post your material or link to your site. It’s a good way to find out who likes your stuff without the hassle of editing comments and protecting yourself from spam. Pingbacks can be great ways to investigate who has checked out your site or maybe a good marketing relationship.

Both trackbacks and pingbacks can be used to enhance your blogging experience.

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